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The Love Story Behind Mae West’s Jewels

The Love Story Behind Mae West’s Jewels

Goodness had everything to do with it.

Over the fall when I gave a talk with Frank Everett on jewelry in the movies at L’Ecole’s School for the Jewelry Arts, we had a few pieces on display for the evening. Mae West’s diamond Art Deco bracelet was among them. Everyone’s fascination with the story and the star inspired me to share it again here.

A Brooklyn broad with a heart of gold, Mae West arrived in Hollywood around 1930 from New York’s vaudeville stage. The star delivered a city sass in her movies with material she often wrote herself. Beyond her signature invitation “Why don’t come up sometime and see me” perhaps her other most well-known line was uttered in Night After Night to a hat check girl who gushes, “Goodness, what beautiful diamonds.” West replied, “Goodness had nothing to do with it, dearie.”

Mae West modeled her character and style on the 1880s Broadway star Lillian Russell. She put on a corset to cinch her waist, pushed up her bosom and almost single handedly brought back the fashions of the Gilded Age near the tail end of the Art Deco era. Immensely popular at home and abroad, French critics proclaimed that West’s acting had surpassed that of Greta Garbo and Marlene Dietrich. The celebrated Parisian designer Elsa Schiaparelli used West’s hourglass figure as the inspiration for the bottle of her perfume called Shocking.

mae-west-jewelry

By 1935 West was one of the highest-paid woman in America. She wrote in her autobiography, “With this kind of income, I was even paying for my own jewels—sometimes.” Mae West collected jewelry in any number of styles combining frilly diamond necklaces of the Gilded Age with wide geometric diamond bracelets of the 1920s and all kinds of big diamond rings.

While the lifestyle and the diamonds may sound decadent, and it was, West proved to be one of the most honorable stars in Hollywood. When World War II broke out, she sold a large portion of her jewelry for the war cause. It was rumored that the beneficiary of the sale was Britain’s Royal Air Force. The flight crew had named their shapely inflatable life vest Mae Wests.

During the 1950s, West had a celebrated nightclub act in Vegas. Her chorus line was filled with a magnificent cast of muscle men that included Joe Gold who went on to found Gold’s Gym, Mariska Hargitay’s father Mickey who was a Mr. Universe and a wrestler named Charles Krauser. Thirty years West’s junior, Krauser became totally smitten with the star. He pursued her relentlessly, until she finally gave in to his advances. A devoted companion Krauser once said, “I believe I was put on this earth to take care of Mae West.” The couple remained together until she died at age 87 in 1980.

mae-west-hollywood

Credit to: Marion Fasel

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  • The hour of the diva: time to shine with Bulgari’s jewelry watches
    December 20, 2022
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    December 20, 2022
  • The most precious perfume: Chanel’s Collection Nº5 high jewelry
    December 12, 2022
  • An object of seduction, Master Collection 42MM Longines
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  • From Milan to Tokyo, Pomellato’s fascinating exhibition in Japan
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